A funny thing happened to Facebook recently... they went public and all of the sudden had to start showing earnings. One of the first changes they made was to alter their algorithm. This is what determines what shows up in your News Feed.
So now, Pages you previously LIKED were not necessarily showing up in your News Feed unless you regularly "like" or comment on their posts. In (what facebook thought) was a genius move to garner revenue, they rolled out the option to buy "promoted posts". Only not many people are buying. It just resulted in you losing out on information from your favorite brands.
Finally, Facebook has rolled out a work-around. To get my posts back in your News Feed do the following steps:
- Visit my Fan Page at www.facebook.com/ohsocynthia
- Hover over the word LIKE or LIKED (depending on if you are already a Fan or not)
- When you get the drop-down box, click SHOW IN NEWS FEED
Do you have other questions about Facebook? Twitter perhaps? Wonder if your company or brand needs a blog? Trying to figure out Pinterest? This blog is a hobby gone wild, but I make my living as a social media and marketing consultant for Gangway Advertising. Email me, and let's talk about how to create buzz for your brand!