Saturday, February 8, 2014

Duck Commander partners with Texas Motor Speedway for the Duck Commander 500

Texas Motor Speedway has announced that Duck Commander, owned by the Robertson clan of Duck Dynasty fame, will sponsor the annual spring NASCAR race. The Duck Commander 500 will take place on April 6, 2014, making it the seventh race in NASCAR's 2014 season. The agreement with Duck Commander  is for three years, with a renewal option for three more. The race has had multiple sponsors since it began in 1997, although Samsung was the primary sponsor from 2002 to 2012.  The Robertson family is expected to play a big part in the race festivities, including one member or another serving as grand marshal and honorary starter.

Bring your wallets because the Duck Commander brand also will enjoy a substantial product presence on its race weekend and throughout the year at Texas Motor Speedway. An extensive line of Duck Commander 500 merchandise will be sold at track and in the Speedway World souvenir store year-round in addition to being available through Duck Commander retail partners.

Uncle Si's Tea™ will be introduced and sold at track in single-serve options in both the sweet and unsweetened varieties. Texas Motor Speedway also will look to integrate products such as Duck Commander Family Foods’ BBQ sauce, salsa and beef jerky with the speedway signature concession items.

Tickets for the Duck Commander 500 go on sale on Friday, February 14, although you can get tickets early by purchasing season tickets or becoming a member of the Texas Motor Speedway Fan Club.

photo: Texas Motor Speedway