Friday, March 8, 2013

Dallas diamonds dazzle Madison Ave during Fashion Week

Bill Noble and Paula North  | Yvette Ostolaza and V. Bruce Hoeksema

William Noble Rare Jewels recently took the Big Apple by storm when he partnered with Italian-based luxury house VBH to host a special collection in New York to coincide with Fashion Week titled ''Important Twentieth Century Jewels and Gemstones.''  We do everything bigger and better in Texas - especially diamonds! Major snow storms couldn't keep the fashionistas away and guests like Lela Rose braved the blizzard to 'ooh and 'ahh over the sparkly baubles on display.  The collection was presented from Saturday, February 9 to Friday, February 15, at VBH's boutique at 940 Madison Avenue.  It's worthwhile to note that William Noble Rare Jewels is the only jeweler from Texas to ever be asked to do an exhibition of this kind in NYC – and on Madison Avenue, no less!

"VBH was excited to bring this Valentine’s Day collection of important jewels for our clientele," said Hoeksema. Hoeksema and Noble put together a special selection of important twentieth century pieces for this presentation. Noble, known for his unparalled eye in the fine jewelry and gemstone business, is also one of the largest estate dealers in the Southwest. Noble shared, ''I am thrilled to be working with Bruce and VBH. We both share the same philosophies on quality and good design – which make for a very special relationship. We both appreciate luxury brands, and we both appreciate the very special client that requires the ultimate in service and discretion. And, it's an added bonus that I get to visit my East Coast clients!''

You can visit William Noble Rare Jewels at 100 Highland Park Village #370 Dallas, TX 75205 or online at