Thursday, June 18, 2015

Staples Main Street Tour Travels to Dallas to Thank Small Business Customers

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Staples Guy and Small Planet Bikes Manager Jordan Mieth

The Power of One to Make More Happen
Staples Main Street Tour travels to Dallas to thank small business customers

Staples Guy surprises Dallas
small business customers 
If you asked me to describe myself, one of the things I would say, is that I am a small business owner. There are a lot of pros to owning your own business. For instance, I get to have Pajama Day whenever I feel like it. And I feel like it a lot. But there is also a lot of responsibility and not a lot of resources or support. When the printer quits working, there is no one to call to come fix it. You just have to pull out the manual and figure it out.

As much as I love owning my own business, it’s easy to feel overwhelmed and undervalued. Which is why I was thrilled to partner with Staples this week when they came to town on a mission to show some of their small business clients that they have a big place in their hearts.

There are almost 28 million small businesses in the USA and currently, over 50% of the working population (120 million individuals) works in a small business. The definition of a “small business” is a company that has 1 to less than 500 employees. But don’t let the term “small” fool you into thinking that the impact these companies has on our economy is tiny. Although, we are “small” individually, small businesses have generated over 65% of the net new jobs since 1995. Staples realizes that small business, is actually big business.

Staples Guy surprises Annette Daffron, owner of Zola's Everyday Vintage

A few days ago I met up with Staples Guy and we spent an afternoon popping in to visit some of their loyal small business customers and thank them for what they do for the local economy and show them how Staples appreciates them. Guy presented each business with a huge basket of goodies that contained coffee, staples (duh!), cleaning supplies, an Easy button and a Staples gift card to help them in their endeavors this Summer. We had a great time touring Bishop Arts and visiting Zola’s Everyday Vintage, Lockhart Smokehouse BBQ, Small Planet Bikes, Smile Embassy and Hattie’s. It was a joy to watch them dive into those gift baskets and feel appreciated. I hope that you will make a thoughtful effort to choose to support small businesses. Big or small, Staples wants to see businesses #MakeMoreHappen for everyone. And that’s a campaign I can heartily endorse.

Source: Forbes

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